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GERANIUM HOMES was founded by principals Earl Rumm and Barry Feiner in 1977. The residential building firm offered fine-quality homes for homeowners seeking true value in and around the Greater Toronto Area, from Brampton to Cambridge, Port Hope to Scarborough, Richmond Hill to Barrie and beyond. Today over 6000 families call a Geranium community home.
Today Geranium Homes is the building division of Geranium Corporation. In the 1990’s Mario Giampietri, President, joined the Geranium team, and the company became one of the few fully integrated land development and building organizations in Ontario. A team of professionals whose expertise encompasses land acquisition, planning and process, engineering and servicing, product design and new home construction ensures that each Geranium community comes to fruition as the result of a shared vision – one of responsible development.
Geranium Homes has assembled an impressive portfolio of land holdings, and continues to develop and build many of Southern Ontario’s most coveted communities.
Broad in scope and imagination, future projects range from Big Bay Point, a magnificent recreational village and marina on Lake Simcoe, to a new live/work/play “village” in Bradford/Bond Head, to infill communities of several hundred homes in the greater Barrie area. In 2009, Geranium Homes completed At Home in Bowmanville – an in-town community of fully detached homes on 40’ and 50’ lots. Currently, Geranium is building Cardinal Point, an extremely successful, master-planned ravine community in Stouffville; and is nearing completion at Port Hope Heritage, a bungalow community of 350 homes in Port Hope.